Social media may be the new shiny communications tool that’s all the rage with the cool cats now, but truthfully, very little about it is really new.
For example, the idea that a person can be a medium.
No, not that kind of medium.
Remember the axiom “Don’t shoot the messenger”? It exists as an old saying because [...]

An executive of an organization looked me dead in the eye recently and said, “I am not comfortable with what people are saying about my product on the Internet. How do I stop them?”
The readers in tune with the world of social media probably just got a chuckle, but it’s no laughing matter. It isn’t [...]